Smirnoff ad

This ads are a little old, but i hope you will enjoy it. They are truly an art.


This one was made with CGI effects. 















It was created by JWT London, SFX by Framestore CFC, shot in New Zealand and Pinewood Studios in Elstree by Daniel Kleinman.
Here you can find an article about this ad: link


This one was made by Michel Gondry.















And Sanghee Oh from Critical Commons says:
Michel Gondry’s Smirnoff commercial is a variation of his previous work “Star Guitar” which media scholar Holly Willis considers as one of the prime examples of hybrid space creation. Willis defines the nature of the hybrid space as “[it] reflects the ways in which the “mediated” world aligns with the “immediate” world, and the sense that our experience of the two is increasingly difficult to separate”. She explains that “[in Star Guitar] a landscape … seems to be linked directly to the beats and sounds in the music; […] trees appear and then reappear in a subtle iteration of the music, the landscape embodying the sound … While the landscape appears to be ‘real’, there is no way that it could ‘naturally’ appear in synchronization with the music the way it does … the real becomes virtual”.
Full article

So this i think are the most interesting Smirnoff commercials.
Let me know what you think. 

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